The AEO Playbook
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I’m writing the O’Reilly book on AEO
The past 20 years in Search Engine Optimization (SEO) have been one wild ride. I’ve had the privilege of leading global SEO teams for organizations…
About
Rodrigo Stockebrand
AI Search Explorer
Rodrigo is a 20+ year SEO expert and former Head of SEO for NASA, Amazon, and Pfizer. He is the Founder of ROI Logic, where he leads all client projects as Head of AEO, and author of O’Reilly’s AEO/GEO book (2026).
speaking/lecturing
Harvard Business School
Guest Speaker & Contributor to Digital Coursework
University of Miami
SEO Course Lead
SMX Advanced
Technical SEO Speaker
American Mktg Assoc.
AEO Track Speaker
